Sunday 22 March 2009

"Spend More Save Less"

'Spend More Save Less' was a one-day brief to design an A3 poster encouraging people to spend more in order to boost the economy. We split into small groups and had until the end of the day to come up with an ad. Our day began with sitting in the arts bar with a coffee and going through a pile of newspapers in order to gain greater understanding of the economic crisis. We then bounced ideas off each other as a group, which resulted in us struggling to narrow them down into one final idea as we had so many to choose from. The final outcome from the day definitely needed a bit of tweaking, but I feel I gained quite a lot from the workshop. It was a good way of getting into the right mindset for the brief, and the process of brainstorming ideas as a group was very beneficial, as when somebody came up with an idea it sparked off ideas from the rest of the group.

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